This Privacy Policy applies to Vivaha, the matrimony app owned and operated by Eleven-Eleven Works LLC. It explains what data we collect, why we collect it, how we use it, and the choices you have.
1. Information We Collect
Personal Information Provided by You: Name, email address, phone number, profile details, date of birth, gender, location, marital status, preferences, photos, and content uploaded voluntarily.
Automatically Collected Information: Device details (type, OS, IP address), usage data, and analytics.
Third-Party Services: Vivaha may use third-party tools for analytics, crash reporting, and push notifications (such as Firebase or similar SDKs). These tools may collect device identifiers and usage data in accordance with their own privacy policies. We only use third-party services that are contractually bound to handle your data securely and in compliance with applicable law.
2. How We Use Your Information
We use collected data to facilitate matchmaking, communicate with you, improve our services, ensure security, and comply with applicable laws.
3. Sharing Your Information
We do not sell your data. We share data with potential matches based on your privacy settings, trusted third-party service providers, or as legally required.
4. Consent for Communications (SMS and Email)
By explicitly opting in during registration or within the app, you consent to receive notifications, reminders, and — where separately agreed — promotional communications via SMS or email. You may withdraw consent and unsubscribe at any time using the unsubscribe link in any email or by contacting us at support@11-11works.com. Transactional and service-related messages (such as account verification and security alerts) may still be sent as necessary to operate the app.
5. Data Security
We implement robust security measures. However, no electronic transmission or storage is 100% secure. We strive to protect your data using industry-standard methods.
6. Children's Privacy
Vivaha is not for children under 18. We do not knowingly collect personal information from anyone under 18. If we discover that data has been inadvertently collected from a minor, it will be deleted promptly and the associated account will be permanently closed. For full details on how we protect minors and our zero-tolerance stance on Child Sexual Abuse and Exploitation (CSAE), see our Child Safety & CSAE Policy.
7. Your Rights and Choices
Depending on your jurisdiction, you may have the following rights regarding your personal data:
- Access — request a copy of the personal data we hold about you
- Correction — request that inaccurate or incomplete data be corrected
- Deletion — request that your personal data be deleted (see Section 9, or Delete Your Account)
- Restriction — request that we limit how we process your data in certain circumstances
- Portability — request your data in a structured, machine-readable format where applicable
- Objection — object to processing based on legitimate interests
To exercise any of these rights, contact us at support@11-11works.com. We will respond within a reasonable timeframe and in accordance with applicable law.
8. Data Retention
We retain your information as long as your account remains active or as required by law. You may request deletion at any time. After your account is deleted, we retain only a limited set of records: reports and abuse-investigation evidence involving your account, subscription transaction records for accounting purposes, and anything we are required to keep by law or to establish, exercise, or defend legal claims. Section 9 explains this in full.
9. Data Deletion Requests
You can request deletion of your account and associated personal data at any time, either by using the in-app account deletion option (Settings → Delete Account) or — if you no longer have the app installed — by emailing support@11-11works.com with the subject Account Deletion Request. We verify that a request comes from the account holder before acting on it, and we aim to action verified requests within 30 days.
What is deleted: your profile and all details on it, your profile picture and uploaded photos (including the image files themselves), your partner preferences, your interest and contact requests, your profile-view history, your block list, your device registrations for push notifications, your search activity, and all login sessions and authentication tokens. Deletion is permanent and cannot be undone.
What we retain, and why:
- Reports and evidence — if you reported another user, or were reported, we keep that report and its evidence snapshot for user safety, abuse investigation, and fraud prevention. Deleting an account does not erase reports, because that would allow anyone to remove the record of their own conduct — or destroy the record supporting a report filed against someone else. Child-safety reports are additionally handled under our Child Safety & CSAE Policy.
- Subscription transaction records — retained for accounting, tax, and chargeback purposes. Once your account is deleted these records contain no personal identifiers.
- Legal, security, and audit records — retained where required by law, to defend legal claims, or to maintain platform security.
For step-by-step instructions, see Delete Your Account.
10. Contact Preferences
You can opt out of marketing communications at any time by using the unsubscribe options provided in emails or by contacting us directly. Transactional or service-related messages may still be sent as needed to operate the app.
11. Changes to This Privacy Policy
We reserve the right to update this policy. When we do, we will revise the "Last Updated" date at the top of this page. Continued use of Vivaha after any update constitutes acceptance of the revised policy. We encourage you to review this page periodically.
12. Contact Us
If you have questions or concerns about this Privacy Policy, contact us at:
Eleven-Eleven Works LLC
2045 W Grand Ave Ste B #239871
Chicago, IL 60612, USA
Email: support@11-11works.com
Phone: (872) 228-7783
Related policies: Child Safety & CSAE Policy · Terms of Service · Delete Your Account · Contact & Support